Highlights 2014 - World Sight Day Challenge

Highlights 2014 - World Sight Day Challenge

The photos are in, the testimonials have been gathered and what an incredible adventure it all turned out to be.

Congratulations to all the optometry companies, practices, clients and students who took part in the World Sight Day Challenge 2014.

All were winners with Bronze, Silver, Gold and Platinum medals awarded for varying fundraising results.

Once again the creativity of all in finding exciting and engaging ways of fundraising was unbounded!


Doctor’s eye exam fees were donated, eyeball cupcakes sold, coffee mugs and wristbands a plenty, draws and prizes handed out, bake sales flourished and lolly guessing competitions took place from coast to coast.

‘Green Chartreuse’ cocktails were sipped, treasure hunts for children organised and optometrists volunteered their time to examine the eyes of children in underserved communities.

There were fancy dress events, Pirate Patch days, carnivals, tournaments and sumo wrestling.

Barbeques were enjoyed and gourmet cuisine created.

Men and women alike vied for the title of the Facial fun-hair-raising Challenge Champion and cyclists, champions in their own right, clocked up hundreds of kilometres.

Last year we had a FlashMob take over the streets, people ‘Dining in the Dark’ where participants were blindfolded during a meal to simulate what it would be like to be blind. Branded Bernard Callebaut chocolate bars were on offer along with morning teas and warm scones.

The year saw many dozens give up their wonderful locks and manes of hair for fundraising honor and fame!

Thank you to all who made the 2014 World Sight Day Challenge a resounding success!


All the stories and photos can be viewed here.